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Today is End Sex Trafficking Day

October 26, 2012

End Sex Trafficking bookBack in November, 2011, business philanthropy coach Erin Giles was changed forever during a viewing of Nefarious, an award-winning documentary about the global sex trade. Like others who’ve encountered this issue, her heart broke open. Then, on New Years Eve, she had a crazy idea—and ran with it. Today is the culmination of that idea: End Sex Trafficking Day, and we’re honored to be a part of it.

Today is marked by the release of a very special book, End Sex Trafficking, for sale on for $20. It’s a collection of 60 essays on love, knowledge, and freedom by such figures as Seth Godin, Danielle La Porte, and Jonathan Fields. Former SOLD volunteer Deirdre Flynn and our Director of Communications, Michael Colletto, are contributors as well.

None of the essay contributors, the publisher, or the editor is taking any money from sales. All proceeds go to the Not For Sale Campaign to support their efforts, through partners all around the world, to end the modern slave trade. (Hmm…maybe EST Day will support The SOLD Project next year…)

All this to say…


Read it, share it, gift it. Blog about it, tweet about it, talk about it. There’s no excuse for ignorance about this issue anymore. And there’s no excusing apathy. For those who ask “what else can I do?”, tell them about the power of prevention. Tell them that as little as $16/month can help break the cycle of poverty for a girl in Thailand. Tell them that real and lasting change is taking place because of the small sacrifices of people like you. Tell them to Stand 4 Freedom. As Erin says, “let’s be impossible to ignore.”

Thanks for spreading the word!

Click to tweet:

Just bought a copy of End Sex Trafficking. $20 = Women Freed + One Step Closer to abolishing modern slavery #ESTDay2012

Tweet to free lives, help us end sex trafficking today on End Sex Trafficking Day #ESTDay2012.

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